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For additional information relating to this article, please contact:

Thomas StorringDirector – Economics and Statistics
Tel: 902-424-2410Email: thomas.storring@novascotia.ca

January 13, 2023
HALIFAX BUSINESS CONDITIONS: JANUARY 2 - JANUARY 8, 2023

Statistics Canada has released real-time local business conditions from January 2 to January 8, 2023. Throughout this article, reference dates mean the start of the week. Note that these data are not adjusted for seasonality and changes may simply reflect regular seasonal patterns. 

From August 10 of 2020 to the week starting January 2, 2023, the local business conditions index for Halifax has increased by 218.6%. Halifax conditions have been influenced by business reopening after the holidays in the past week. In percentage terms, White Rock and Moncton reported the strongest growth in business conditions over this period while Oshawa had the smallest gain.

In the week of January 2 to January 8, Halifax business conditions increased (33.7%) from the previous week. There were growths in most urban centres across Canada, led by White Rock. St. John’s reported the only decline (-0.7%).

Compared with 4 weeks prior, business conditions were up 21.5% in Halifax. White Rock and Kelowna reported the strongest gains over this period while Oshawa reported the largest decline. 

Compared with the same week a year ago, Halifax business conditions have improved by 60.9%. Calgary reported the largest improvement over this period. The smallest improvements were reported in Hamilton and Milton.

As the experimental business conditions index is both volatile and unadjusted for seasonality, a comparison of year-to-date averages may generate more stable (if less current) insights into changing business conditions.

After recovering the decline that resulted from the tropical storm Fiona, Halifax's business conditions generally follow trends observed in Canada's largest urban centres. Halifax's business conditions rebounded sharply in the past weeks, but remain behind those reported in Edmonton, Calgary, and Winnipeg.

In the past week, Halifax business conditions were stronger than most medium-sized cities, with Regina reporting a notably stronger growth in business conditions than other medium-sized cities.

Halifax business conditions had generally lagged those in smaller urban centres. St. John's business conditions exhibit considerably more volatility than in other cities over the past couple years. Moncton, Sherbrook, White Rock, and Kelowna exhibited great volatility in the past week.

Notes

This experimental data product starts from information on the number of businesses listed in the business register in "business dense areas" of a large urban centre.  Data from 2019 business locations provided baseline (ie: pre-pandemic) insight on business revenue and employment. 

The data focus on 27 industries in particular: retail bakeries, furniture stores, electronics/appliance stores, building materials/garden supply stores, food/beverage stores, gas stations/convenience stores, clothing stores, cycling stores, book stores, general merchandise stores, florists, cinemas, dental offices, museums, zoos/gardens, amusement/theme parks, casinos, fitness/recreation centres, bowling alleys, drinking places, restaurants, and personal care services (such as hair care or esthetics).

Data on current operating conditions (open vs. closed) were collected from commercial application-program interfaces (API).  Most of the information is drawn from Google's Places API, which is similar to what is available publicly on Google Maps, with supplementary information from APIs offered by Yelp Fusion and Zomato.  Queries to the API are based on a sampling approach ('density-based cursory search') that focuses on the densest areas for business locations in the selected industries.  Statistics Canada cautions that the sampling methods used do not follow standard statistical methods due to cost and technical limitations.

Data on current traffic volumes were drawn from TomTom's historical traffic information.  As with operating conditions, the information was drawn from a sample of routes within identified business-dense areas.  Statistics Canada cautions that traffic volume estimates and their relationship to business conditions may be sensitive to changing traffic patterns, construction/detours, and changes to business models such as curbside pickup or delivery.

The index of real-time local business conditions is estimated as the value of retail revenue, adjusted for both percentage of reported business closures as well as changes in traffic volumes from pre-pandemic levels. 

The value of the index was set to 100 as of August 2020.  As such, the index shows changes since then, but does not represent the variations in business conditions that existed in the initial period. A location with strong local business conditions in August 2020 would have less opportunity to grow than a location with weak conditions in the same month.

Source: Statistics Canada. Table 33-10-0398-01  Real-time Local Business Condition Index (RTLBCI)

Statistics Canada catalogue 71-607X. Real-Time Local Business Conditions Index: Concepts, data, methodology,  https://publications.gc.ca/collections/collection_2021/statcan/71-607-x/71-607-x2021017-eng.pdf, July 15, 2021



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