News Release Archive

The success of the trade and tourism mission to and from Iceland
last May has persuaded a second Icelandic delegation to seek new
business opportunities in Nova Scotia. They arrive today.

Iceland's Agriculture and Environment Minister Gudundur Bjarnason
is leading the 11-person mission to Nova Scotia, from Aug. 13 to
16. The Icelanders are interested in Nova Scotia's innovative
progress in the environmental, geomatic and agricultural

The Nova Scotia Economic Renewal Agency is coordinating the
incoming mission, along with the departments of Natural
Resources, Fisheries, Agriculture and Environment. The private
sector will also demonstrate its capabilities.

The Icelanders will be looking at training and research
facilities, such as the Nova Scotia Agricultural College,
visiting several environmental technology transfer sites, such as
the Colchester balefill facility, as well as conducting policy
discussions about Nova Scotia Christmas tree growers accessing
the European market through Iceland.

Nova Scotia businesses hope to form joint ventures and
partnerships with Icelandic businesses to break into new European

Economic Renewal Minister Richie Mann said, "The Icelanders
consider us innovative and technical leaders in the environmental
industries and want to know how they can transfer Nova Scotian
expertise to their country. The opportunities for exporting Nova
Scotia know-how and products are very exciting."

As part of the successful Icebreaker '96 trade and tourism
mission to Iceland last May, former ERA Minister Robbie Harrison
met with Mr. Bjarnason. The two ministers discussed opportunities
for research exchanges in coastal zone management, agricultural,
soil erosion, forestry and freshwater fisheries.

Icebreaker '96 helped mark the inaugural flight of Icelandair's
"Gateway to Canada" service through Halifax. The mission
showcased Nova Scotia products, services and travel opportunities
to Icelanders. Seventy-one Nova Scotia companies, including four
universities, participated in a consumer travel, trade and
education exposition, which proved to be the most popular aspect
of the show.

"Nova Scotia companies recognize the business potential in
Iceland and also see Icelandair's service as important for
securing existing markets in Europe and generating new ones,"
said Mr. Mann. "As the airline's first Canadian destination, Nova
Scotia is in an important and strategic position for tourism,
trade and business development, and is already proving quite
successful," he said.


Contact: Steve Warburton  902-424-0927

trp                 August 13, 1996 - 1:10 p.m.